Five signs your workforce plan is out of date
A workforce plan written two years ago describes a company that no longer exists. Here is how to tell.
Insights
Short, practical articles on the questions clients bring us most often.
Why restructuring fails without a process map
Changing the organisation chart is easy. Changing how work actually moves is where restructuring succeeds or fails.
Writing a press release journalists will actually read
Most press releases are written for the people who approve them, not the people who receive them.
Before you print: questions to ask about any publication
Annual reports, magazines and newsletters cost more than their print bill. A few questions early on save most of the waste.
Making a brochure that does its job
Brochures and catalogues still sell, but only when they are written for the buyer rather than for the company.
What a good job interview actually tests
Many interviews measure how well someone interviews. A few changes make them measure how well someone will do the job.
Writing policies people will actually follow
A policy nobody reads is worse than no policy, because everyone assumes the problem is covered.
How to prepare before the media calls
The worst time to decide who speaks for your organisation is when a journalist is already on the phone.
Planning a conference people want to attend
A venue, a date and a speaker list do not make a conference. A clear reason to be in the room does.